What business doesn’t want to create Top Of Mind Awareness or TOMA with their customers? It means that when they need a product or service you have, your business is the one they think of.
Traditionally, TOMA has been achieved through channels such as newspapers, television, and magazines. TOMA refers to the percent of respondents who name a brand or product first when asked to list companies in that industry sector—including, but not limited to, traditional advertising channels.
But how to create TOMA? Of course TOMA is created using advertising of many forms, one of which is promotional products.

We all know about the pen with the name and phone number on it, but did you know that there are thousands of other specialty promotional items that you may be surprised exist? Take a look at this collapsible vase for example or how about hand sanitizer with your company’s name and logo on it?
In addition to the good old pen, coffee mug, calculator, drinking bottle and key chain, how about tote bags, binders, wine sets, zany bands, alarm clocks, watches and so many more. Take a look for yourself.
When you are ready to create some TOMA for your business or non-profit, give Cookie a call at Summit Print & Mail or order online. Summit Print & Mail in Lockport, NY has the advertising specialty products that you need at prices you can afford. Advertising products build customer loyalty and create TOMA.
Sign up to receive Summit Print & Mail’s FREE Catalog or to sign up for”$ummit Matter$” newsletter just call Cookie at (716) 433-1014 or send and email to info@summitprintmail.com.
Taking Your Message to the World
Summit Print & Mail – 6042 Old Beattie Road, Lockport NY 14094 – Phone: (716) 433-1014
You may be hearing more about the Alternative Grounds Caffe in Middleport. That’s because they have been sharing the news about their fabulous coffee shop and Banquet Hall on the radio.
If you tune into WLVL you may just hear this radio commercial about the shop located at 17 Main Street in Middleport.
The word continues to get out about this relaxing and warm place for a cup of coffee, tee or a meal and getting on the radio is just the beginning. Bikers and boaters have enjoyed this new stop along the canal towpath all summer. Now that the weather is changing, it’s time to come in and enjoy a cup of warm soup or a hot cocoa.
To see more about the Alternative Grounds Caffe including a video tour of the shop and their complete menu for meals and parties in their upstairs Banquet Room, visit their website at AlternativeGroundsCaffe.com.
Alternative Grounds Caffe
17 Main Street
Middleport, NY 14105
Phone: (716) 735-7608
Tile and Grout Cleaning HALF OFF!
Not only does The Carpet Doctor promise to clean your rugs, carpets, tile, grout and upholstery to your satisfaction, but he also has some great deals online for you to take advantage of.
Call him to schedule a cleaning at (716) 772-RUGS and mention that you saw this online
special. For a limited time, The Carpet Doctor will give you HALF OFF a tile or grout cleaning. Usually it’s a $1 a square foot but if you mention this online special, it’s .50 a square foot.
Don’t let your pets, food stains and dirty paws ruin your tile and grout. Get those areas cleaned with The Carpet Doctor’s quick drying and non-toxic process and save a bundle and keep your floors looking like new.
Watch The Carpet Doctor of WNY’s videos of his cleaning process and how effective it is online.
(Minimum charges apply.)
Watch this segment of WKBW’s show “AM Buffalo” to see the handiwork from Woodman Farms featured on a segment about the upcoming show at the Kenan House in Lockport.

Percy the Peacock
The segment on the Thursday, November 11 Channel 7 program highlighted a few of the handmade hand knitted items created by Sarah Woodman of Woodman Farms as well as some of the other items for sale at the Kenan Show.
The Kenan Holiday Gift Show is on November 19, 20 and 21. It begins Friday the 19th at 5 PM and runs until 9 PM that first day. On Saturday, the show runs from 10 AM to 5 PM and Sunday from 11 AM to 5 PM.
Woodman Farms will be in Room 4 upstairs at the Kenan House and will have a wide variety of knitted items including cuddly animals, storybook characters, a Nativity set, a Noah’s Ark set, other specialty knitted items, sweaters, and of course, homemade beeswax lip balms too.
For more about the show, visit this story and be sure to watch the Channel 7 segment to see more of the items featured at the Kenan Gift Show.
To see more handiwork from Woodman Farms, visit them online at Woodman Farms.Niagarabuzz.biz
Some things are better left unsaid, especially on social networks.
If you put information on Facebook, Twitter or Linkedin for example, you might feel like your just chatting it up with family and friends but the reality is there could be identity thieves, scammers or stalkers viewing your posts.
Don’t put yourself at risk for revealing too much information. According to IdentityTheft.com, here are some things to avoid mentioning to keep would be identity thieves, scammers and burglars away:
- Address – identity thieves use look for this. Send directions via a message.
- Birthdates – also used by identity thieves
- Graduation years – people can pose as former classmates and get other information from you, potential employers can find your age and decide against hiring you based on your age.
- Travel plans – it;s an open invitation to burglars that your home is vacant. Do not mention when you come and go.
The bottom line is to be cautious. Don’t assume everything you post is for your friends’ eyes only.
Sign up to receive Summit Print & Mail’s “$ummit Matter$” newsletter by calling Cookie at (716) 433-1014 or send and email to info@summitprintmail.com.
Taking Your Message to the World
Summit Print & Mail – 6042 Old Beattie Road, Lockport NY 14094 – Phone: (716) 433-1014
FIBER-tips from The Carpet Doctor of WNY
1. Act immediately when pet accidents occur. The longer the soil stands, the greater the chance it will seep through the carpet to the pad and floor.
2. Remove as much moisture as possible by blotting the spot with a clean white absorbant material. The more moisture you remove now, the less residue has to be treated later. Using a clean white absorbant material lessons the risk of transferring dye between your cleaning material and your affected fabric. It also helps to see if the stain is being successfully removed.
3. Follow the instructions on a commercially available product that’s labeled as suitable for pet stains. Be aware that some cleaning products do not address the bacteria left in the carpet and may only mask instead of neutralize the odor.
4. Call us. We are trained and equipped to thoroughly clean, disinfect and deodorize pet stains. We also stand behind all of our work.
~ Visit our website to learn more about caring for your carpets. ~
The Carpet Doctor of WNY Phone: (716) 772-RUGS
People often ask how long healing from an injury, surgery or when people come for a chiropractic treatment. That depends on many factors.
Your Age – healing potential diminishes with age. Generally, younger people get quicker results.
Your Problem – it takes longer to resolve long-standing problems that have been neglected. More recent problems tend to heal faster.
Your Discipline – are you willing to make the positive changes. If you follow suggestions you will get better results.
Your Goal – Your intentions are important. Do you want optimum health and to maintain it?
Your Attitude – It’s proven that those with a positive outlook heal faster. As your nervous system works better, anything is possible.
For more about healing during chiropractic treatments, contact Gasport Chiropractic & Wellness at (716) 772-2200.
Gasport Chiropractic & Wellness
4437 Main Street
Gasport, NY 14067